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DOCUMENTARY SHOWCASE

Alex James: Slowing Down Fast Fashion

Alex James: Slowing Down Fast Fashion takes a critical look at the enormous human and environmental costs of cheap, disposable clothing; from employees toiling in sweatshops to the man-made materials that will pollute the Earth for centuries.

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FILM INFO

Title: Alex James: Slowing Down Fast Fashion
Film length: 60 minutes
Directed by: Ben Akers
Produced by: Colin Offland
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FILM SYNOPSIS

When we think of fashion we usually think of glamour, style and comfort. Most of us never give the origins, much less the afterlife, of our clothes a second thought. This film aims to change that and makes its case with a startling and incisive exposé into the social and environmental costs of disposable clothing.

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Alex James, bassist for the British pop band Blur, journeys from the high street shops in London and New York to the sweatshops and garbage dumps of Southeast Asia, where synthetic materials used for much of today’s clothes create giant toxic pools, in an attempt to understand the human and environmental consequences of the seemingly insatiable desire for cheap clothes. But ultimately, the film is about solutions and presents a clear and convincing path forward.

Alex James: Slowing Down Fast Fashion is a surprisingly entertaining take on a serious problem. The multi-award-winning documentary offers a revealing look into the practices of the fashion industry and the dire consequences of their cheap, disposable clothing while offering solutions on creating a more sustainable and just model.

“Fifty percent of what we cast aside ends up in a landfill. Cheaply made, environmentally unfriendly, plastic clothes are part of an epidemic.”

ABOUT THE FILMMAKER

Ben Akers

Ben Akers is an award-winning advertising creative and documentary filmmaker. He is the founder and creative director of the agency Made With +.

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